Message In-a-Box: Tools and Tactics for Communicating Your Cause

This project of the Tactical Technology Collective is a set of strategic guides and tools to create media for social change. Tactical Tech is an international non-governmental organisation (NGO) helping human rights advocates use information, communications, and digital technologies to maximise the impact of their advocacy work. The kit provides advocates with tactics, tools, and "how-to's" to help them develop the skills and tactics they need to increase the impact of their campaigning.

 

Message In-a-Box includes:

 

Tactics to communicate a cause:

1. Strategy overview
2. Video glossary
3. Publish video
4. Making advocacy videos without a camera
5. Create video
6. Simple animation
7. Video strategy
8. Audio strategy
9. Video safety & security
10. Publicise your video
11. Search engine optimisation
12. Create & share content using mobile phones
13. E-mail Marketing
14. Quick guide to print strategy

 

 

Tools for getting started:

1. GIMP [GNU Image Manipulation Program] for such tasks as photo retouching,...
2. Archive - The Internet Archive (commonly known as archive.org) is a non-profit organisation that hosts audio and video content from around the world
3. Wordpress - Wordpress is for publishing and maintaining a website
4. Songbird - help you manage your music files and subscribe to podcasts

 

 

How-to's:

1. Blogging anonymously
2. Video Blogging with Wordpress
3. Creating a logo
4. Beginning blogging

Click here to access a web-based contact form for Messages In-a-Box.