The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Center for Media Education - USA

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CME is a national non-profit organisation dedicated to improving the quality of the electronic media. The Center fosters telecommunications policy making in the public interest through its research, advocacy, public education, and press activities.
Communication Strategies

CME's Action for Children in Cyberspace initiative includes: A Policy Research Network, linking leading academic researchers with policy professionals to develop a solid intellectual base for policy making; A Children's Media Policy Network, bringing key stakeholders together from the child advocacy, education, consumer, and civil rights communities; InfoActive Kids a quarterly publication that provides information on technological trends, a library of recent reports, and a listing of key resources.
Development Issues

Child advocacy, education.
Key Points

At the national and state levels, CME is working with education, library, and child advocacy organisations to expand the access of poor and minority children to new educational technologies in school and at home. The Center is partnering with several state child advocacy groups in campaigns to promote telecommunications policies on behalf of children and disadvantaged families. CME has also developed a strategic campaign designed to reframe the public debate over the media system and its impact on children. In 1992, CME spearheaded a national Campaign for Kids' TV with more than 80 child advocacy, education, and parents groups. That effort resulted in a 1996 decision by the Federal Communications Commission to require TV stations to air a minimum of three hours of educational children's programs per week.
Sources

CME web site.