Behavior Change Perspectives and Communication Guidelines on Six Child Survival Interventions

This document was designed for those who want to incorporate behaviour change and communication strategies in their child survival programmes, as well as those who already plan and carry out such activities. The document examines critical behavioural determinants for major audiences in different children's health areas. It discusses what has already been learned about "what works," innovations that have been tried at smaller scales, and perspectives about gaps and promising areas for new communication strategies.

Chapters are included on six major interventions - newborn health, childhood immunisations, control of diarrhoeal disease, malaria, acute respiratory infections, and nutrition. Each chapter is followed by a short summary of audiences and actions, key issues, and how behaviour change approaches can contribute.

Click here to download the document by chapter.